comerzzia took part in APAS Show 2026, one of the leading events for the food retail sector in Brazil and Latin America. Held from 18 to 21 May at Expo Center Norte, in São Paulo, the event brought together key players from food retail, industry, services and supermarket technology.
comerzzia’s participation in APAS Show 2026 forms part of the company’s growth strategy in Brazil, a market defined by the scale of its retail sector, the diversity of its operators and the ongoing shift towards more automated, connected and efficiency-driven supermarket models.
During the event, the comerzzia team met with numerous companies from across the sector, from family-run operators to large wholesale groups. The conversations shared a common focus: how to move towards a more integrated, flexible operation, ready to respond to today’s business challenges.
One of the main priorities identified during the trade show was the need to adopt technology solutions that help reduce operating costs, improve in-store efficiency and deliver better customer service. Labour shortages and pressure on margins are leading many Brazilian supermarket companies to look for tools that can automate processes, simplify day-to-day management and improve POS performance.
In this context, comerzzia presented its unified commerce platform integrated with NEXTOP: a solution designed for supermarkets and food retailers that need to connect physical sales, store operations, data, promotions management, loyalty and omnichannel processes. The company also highlighted the platform’s flexibility to integrate with any ERP, a key factor for retailers that already have complex technology ecosystems and need to evolve without replacing their entire architecture.
APAS Show 2026 also offered a clear view of a market in transformation, with one trend standing out: the sector is looking for technology with a direct impact on efficiency, profitability and the shopping experience.
For comerzzia, this edition reinforced the differential value of its proposition in Brazil: a modular, API-first unified commerce platform, ready to integrate with each retailer’s technology ecosystem and designed to improve store productivity, operational agility and customer experience.
comerzzia’s participation in APAS Show 2026 marks another step forward in the consolidation of comerzzia Brazil and in the company’s positioning as a technology partner for supermarkets and retailers seeking to move towards a more connected, efficient and scalable commerce model.
