1 single solution in 90 stores

Tramas+

Customer¿s profile: Tramas+

The home textile experts.

TRAMAS+ is a Spanish company with headquarters in Seville, demonstrating extensive experience in the manufacture and distribution of its textile products through its sales network, online store and physical stores.

 

It has more than 90 sales points, covering Portugal, Spain and the Canary Islands, in an expansion process with which it intends to reach Italy in the next 5 years under the teaching of the Tramas+ brand, offering decorative items with current designs at low cost prices.

 

Activity:
Specilist retailer in home

 

Market:
Spain and Portugal

 

Web:

https://www.tramasmas.com/es/

PROBLEMS:

Tramas+ had the ICG solution, a system that was not suitable for this specialist retailer, since it is based on Horeca. Therefore, a specialized solution was needed to cover the expansion of Tramas+, allowing it to execute its strategy in a flexible and fast way. In addition, their ERP did not allow them to integrate with other solutions and was not productive, so it required a management system that allowed them to centrally control all their data.

Another problem to solve was that due to its national and international expansion plan, a solution was needed that would accompany its growth.

 

 

SOLUTION:

comerzzia, complete software specialized in the retail sector, is installed with specific configurations, customizations and specific requirements for this segment. In this way, all the necessary management processes for the central office, the backstore and POS are covered, maximizing sales between all channels thanks to the centralization of information of items, prices, customers, loyalty and promotions and the availability of the digital ticket for its customers.

 

RESULTS:

Tramas + optimizes time to market in store deployment and remote software updates, in addition to having ON / OFF technology so that the sale never stops in case of connection loss. The regulation of the store stock is done simply and automatically and is integrated with the online store (Prestashop) and Amazon to allow sales through this platform.

 

 

"comerzzia gave us the possibility of having a lower TCO and a very important cost reduction", Tramas+